Strategy

Before we embark on a design project, we first make sure we fully understand your business. We use research, discussion and workshops to get to the essence of your company’s values, study your market sector and review your competitors.

This strategic thinking forms the foundation of any design project, be it identity, print or web.

Identity and branding

Corporate identities – logos, are symbols designed to be easily recognisable and memorable, and to distinguish one company from another. As well as this, a good logo should also reflect the business activities and values of an organization.

A new or refreshed logo, as part of an overall visual identity, can be used to announce or signify positive change within an existing business, such as a focusing of services or a switch of industry sector.

Marketing materials

Our goal is to help our clients persuade others to select them as preferred suppliers, partners, employees, shareholders etc.

To achieve this, strong sales and marketing material is essential in helping organizations get noticed, tailoring their message to a specific audience, whilst reinforcing their brand values.

Templates

We are able to adapt identity systems to any number of internal applications a client may have, bringing consistency to both their internal and external communications. These might include stationery, invoices, product sheets, newsletters and email templates.

These templates can also help reduce costs; for example we can produce fully designed and pre-printed presentation covers that simply need to be run through an office printer to apply the title, using a supplied Word template.

Website design

Over the last 15 years the website has grown to become a vital marketing tool for most businesses, providing unrivaled immediacy of access to information. Be it a first point-of-call for company information, or an actual shop-front it is important to create the right first impression and maintain consistenty with the other elements of the visual identity.

We can design and build websites as part of a branding program, or as a new addition using an existing identity. For clients who wish to be able to manually update content such as news or company information, we can also incorporate content management systems (CMS).

Resources

To help our clients achieve memorable and arresting visual material, we believe in working with independent photographers and illustrators, both young and internationally-recognised.